Remote opportunity at
ChimeDirector, Lifecycle Marketing Operations
Chime is seeking a Director, Lifecycle Marketing Operations to manage and scale the operational engine responsible for all outbound member communications, including campaign execution, channel health,…
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About This Role
Chime is seeking a Director, Lifecycle Marketing Operations to manage and scale the operational engine responsible for all outbound member communications, including campaign execution, channel health, deliverability, and platform automation. Operating in a regulated financial technology environment, Chime helps everyday consumers achieve financial progress through intuitive tools and services. In this position, the selected leader will oversee the transition from largely manual tasks to automated, AI-supported workflows while maintaining rigorous…
Job Description
Chime is seeking a Director, Lifecycle Marketing Operations to manage and scale the operational engine responsible for all outbound member communications, including campaign execution, channel health, deliverability, and platform automation. Operating in a regulated financial technology environment, Chime helps everyday consumers achieve financial progress through intuitive tools and services. In this position, the selected leader will oversee the transition from largely manual tasks to automated, AI-supported workflows while maintaining rigorous quality control and compliance standards.
This opportunity is ideal for an experienced operations leader with deep technical expertise in customer relationship management platforms and high-volume messaging. The role requires partnering closely with MarTech, Growth Engineering, and lifecycle strategy teams to turn broad plans into live, high-performing messaging across email, SMS, push, and in-app channels. The incoming director will establish key performance indicators, enforce strict channel governance, and scale a technical execution team consisting of an execution lead alongside channel and platform specialists.
Chime fosters an entrepreneurial culture driven by grit, accountability, and a member-first mindset. The company provides a collaborative environment where team members tackle complex challenges to deliver helpful financial services. Candidates should possess a strong background in scaling marketing operations, balancing deployment speed with regulatory compliance, and leading multidisciplinary technical teams toward long-term automation goals.
Responsibilities
- Own the messaging operations strategy across campaign execution, platform layers, automation, deliverability, and channel health
- Establish end-to-end operational workflows from intake to deployment while maintaining high standards for speed and quality
- Drive the artificial intelligence and automation roadmap to shift the team from manual execution to supervising automated workflows
- Enforce compliance, channel standards, and quality assurance protocols for high-volume message deployment in a regulated setting
- Manage channel excellence across push, email, SMS, and in-app communications, monitoring opt-outs, deliverability, and sender reputation
- Build and lead a growing technical team through an execution lead and platform specialists
- Act as the primary lifecycle stakeholder to MarTech and collaborate with Growth Engineering on platform building and usage
Requirements
- Minimum of eight years of experience in lifecycle execution, CRM operations, marketing operations, or martech
- At least three years of experience leading teams, including the professional development of managers or leads
- Deep expertise with CRM and engagement platforms such as Braze for journey architecture, campaign operations, and automation
- Demonstrated track record in establishing and enforcing governance, compliance, and deliverability standards for high-volume operations
- Experience scaling manual processes and developing automated or agent-supported workflows
- Strong analytical judgment with the ability to monitor engine health and balance speed against compliant sending
Qualifications
- Experience standing up or scaling an automation or agent layer within a CRM or marketing context
- Background working in fintech or another heavily regulated industry
- Prior experience operating in a business where owned-channel volume reaches millions of weekly sends
Core Skills
Benefits
- Comprehensive health, financial, and wellbeing benefits
- Generous vacation policy alongside company-wide paid days off
- Paid parental leave offering up to 22 weeks for birthing parents and 12 weeks for non-birthing parents
- Access to family planning reimbursement
- Annual wellness stipend for eligible expenses
- Subsidized commuter benefits and backup child, elder, and pet care
- One percent of working time allocated to support local community organizations
Frequently Asked Questions
What is the remote work policy for this position?
The posting indicates that the position is remote.
What is the salary range for the Director, Lifecycle Marketing Operations role?
The base salary ranges from $199,000 to $275,000 USD, with potential for bonuses, competitive equity, and benefits depending on location, skills, qualifications, and experience.
What kind of industry background is preferred?
Experience in fintech or another regulated industry is considered a plus, along with familiarity managing owned-channel volumes of millions of sends per week.
Sample Interview Questions
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