
Opportunity at
PinterestSr. Ads Product Marketing Manager- Ads Delivery
Pinterest operates an online platform where global users discover fresh ideas and plan their future activities. The company currently seeks a Senior Ads Product Marketing Manager…
Career Tools
About This Role
Pinterest operates an online platform where global users discover fresh ideas and plan their future activities. The company currently seeks a Senior Ads Product Marketing Manager - Ads Delivery to work on-site in Seattle. This professional will steer the go-to-market trajectory for performance bidding, measurement tools, and optimization features. The position fits marketers skilled at handling technical advertising concepts and translating them into clear product narratives. In this capacity, the…
Job Description
Pinterest operates an online platform where global users discover fresh ideas and plan their future activities. The company currently seeks a Senior Ads Product Marketing Manager - Ads Delivery to work on-site in Seattle. This professional will steer the go-to-market trajectory for performance bidding, measurement tools, and optimization features. The position fits marketers skilled at handling technical advertising concepts and translating them into clear product narratives.
In this capacity, the individual will spearhead commercialization pathways for alpha and beta programs, overseeing onboarding frameworks and market launch strategies. The role involves close collaboration with Engineering, Product, Sales, Data Science, and Measurement teams to prioritize feature investments and refine positioning. Responsibilities also include using artificial intelligence platforms thoughtfully to speed up market analysis and research workflows while retaining personal ownership over final outputs.
The position requires candidates to operate from a commutable distance to the Seattle office, with periodic in-person collaboration needed once or twice every six months. Compensation includes a base salary paired with equity eligibility. Applicants must be US-based.
Responsibilities
- Manage product marketing strategies and go-to-market plans for measurement-aligned bidding and optimization portfolios, including custom conversion solutions and optimization windows.
- Study advertiser attribution models, lower-funnel objectives, and measurement techniques to spot market opportunities and shape product strategy.
- Formulate product positioning, target segments, customer problems, messaging, and value propositions for early-stage and established bidding products.
- Direct commercialization processes for alpha and beta initiatives by designing learning agendas, advertiser recruitment rules, and onboarding resources.
- Collaborate with Data Science, Product, Engineering, and Measurement departments to turn market observations into product requirements and feature priorities.
- Act as a communication bridge between Sales and Product by synthesizing customer feedback, market data, and competitive intelligence.
- Create training programs, sales enablement assets, and customer-facing documents that simplify complex measurement and bidding ideas.
- Track success indicators centered on adoption rates, revenue influence, advertiser performance, sentiment, and operational readiness.
- Coordinate cross-functional alignment across Legal, Business Marketing, Sales, and Performance Solutions to execute scalable product rollouts.
- Leverage artificial intelligence utilities to quicken customer feedback synthesis and market research responsibly.
Requirements
- Minimum of five years of work experience in ads marketing, product marketing, or related fields like bidding, ad delivery, attribution, measurement, or marketing technology.
- Demonstrated background in building and implementing product go-to-market strategies covering segmentation, messaging, enablement, positioning, and launch planning.
- Practical involvement taking early-stage products or features through beta, alpha, and commercialization phases.
- Solid grasp of lower-funnel advertising, conversion optimization, ROAS or CPA metrics, attribution models, and measurement methods.
- Technical familiarity regarding how data integrations, conversion signals, optimization models, and attribution windows impact advertiser results.
- Proven capability to influence and form partnerships across Engineering, Product, Data Science, Sales, and executive stakeholders.
- Exceptional verbal and written communication skills to articulate complex technical ideas into simple narratives.
Qualifications
- Bachelor degree in Business, Marketing, Communications, or a related discipline, or equivalent practical experience.
Core Skills
Benefits
- Eligible for equity in addition to base pay.
Frequently Asked Questions
What is the employment type for this position?
The posting specifies a full-time employment type.
Where is the job located and is it remote?
The role is based in Seattle and is on-site. Employees must live within a commutable distance to a Pinterest office and report for in-person collaboration once or twice every six months.
What is the salary range for this role?
The US-based base salary range provided in the posting is $123,684 to $254,644 USD, and the position is also eligible for equity.
What experience level is required?
Candidates must have at least five years of experience in product marketing, ads marketing, or related domains like ad delivery, bidding, measurement, or marketing technology.
Is relocation assistance offered?
No, this position is not eligible for relocation assistance.
Sample Interview Questions
AI-generated questions tailored to this specific role — a preview of the full practice set.