Remote opportunity at
LogicsticsDigital Marketing & Google Ads / AI Search Specialist
Logicstics is hiring a full-time Digital Marketing & Google Ads / AI Search Specialist to take charge of online lead generation. Logicstics operates as an international…
Career Tools
About This Role
Logicstics is hiring a full-time Digital Marketing & Google Ads / AI Search Specialist to take charge of online lead generation. Logicstics operates as an international moving and logistics company that provides relocation services to customers worldwide. This position focuses on hands-on execution rather than agency coordination, making it ideal for a practitioner who enjoys building, running, analyzing, and refining campaigns directly. The person in this role will work independently…
Job Description
Logicstics is hiring a full-time Digital Marketing & Google Ads / AI Search Specialist to take charge of online lead generation. Logicstics operates as an international moving and logistics company that provides relocation services to customers worldwide. This position focuses on hands-on execution rather than agency coordination, making it ideal for a practitioner who enjoys building, running, analyzing, and refining campaigns directly.
The person in this role will work independently in a remote environment to increase qualified leads while improving marketing return on investment and acquisition costs. Responsibilities span paid advertising, organic search engine optimization, and emerging generative search visibility platforms such as ChatGPT, Perplexity, and Google AI Overviews. The successful candidate will track performance metrics, build reporting dashboards, collaborate with developers on site improvements, and leverage automation and artificial intelligence tools to support marketing workflows.
Success in this position is measured by profitable customer acquisition and qualified inquiries rather than raw traffic or content volume. The ideal applicant combines strong analytical skills with a willingness to test new marketing technologies and manage projects autonomously.
Responsibilities
- Manage and optimize Google Ads campaigns covering Search, Display, Performance Max, and remarketing
- Conduct keyword research to enhance PPC bidding, targeting, ad copy, structure, and landing pages
- Monitor conversion rates, CPL, CPA, ROAS, impression share, and search terms
- Develop and execute organic SEO strategies including technical, on-page, local, and off-page efforts
- Identify keyword and content opportunities aligned with search intent and high-value international moving searches
- Build strategies for visibility across AI search platforms like ChatGPT, Perplexity, and Google AI Overviews
- Partner with developers to improve technical SEO, landing pages, schema, site structure, conversion tracking, and page speed
- Construct dashboards and reports detailing leads, conversion rates, acquisition costs, and marketing ROI
- Utilize artificial intelligence and automation tools for research, content workflows, and campaign optimization
Requirements
- At least 3 years of hands-on digital marketing experience
- Demonstrable results managing Google Ads campaigns
- Strong SEO knowledge and analytical skills
- Excellent written English proficiency
- Ability to work independently in a remote setting and meet deadlines without constant supervision
- Comfort with learning and testing emerging AI marketing technologies
Qualifications
- Experience marketing international moving, logistics, freight forwarding, transportation, relocation, or other high-value service businesses
Core Skills
Frequently Asked Questions
What is the employment type for this position?
This is a full-time position.
Is this job remote?
Yes, the posting indicates that the position is remote and requires the ability to work independently in a remote environment.
What experience is required to apply?
Applicants must have 3 or more years of hands-on digital marketing experience, demonstrable results managing Google Ads campaigns, strong SEO knowledge, strong analytical skills, and excellent written English.
How do candidates apply?
Interested candidates must submit their resume and complete a required video interview as part of the application process.
What is the salary for this role?
The salary is not specified in the job posting.
Sample Interview Questions
AI-generated questions tailored to this specific role — a preview of the full practice set.